They provide developers and creators with Snap Lens Studio, a tool to create Augmented Reality filters and experiences, as well as a platform to publish and distribute those products to a wide audience.
In addition, they have promoted the research and development of Augmented Reality through programs and support for innovation.
The certification is for companies that have developed filters or immersive Augmented Reality experiences using Snap Lens Studio or have participated in Snap’s R&D programs.